It's been two years since ex–Greenpeace staffer Annie Leonard and the creative team at Free Range Studios brought the world The Story of Stuff, an amazingly quick analysis of our shabby consumer habits. The collaboration has since resulted in separate pieces about "cap and trade" strategies and bottled water — and a Story of Electronics is now in the planning stages. (Oh, yes: Free Range also brought you What is the Meatrix. Can't forget that one.)
So without further adieu, brace yourselves for… The Story of Cosmetics:
©2010 Annie Leonard / Free Range Studios — The Story of Stuff Project.
Produced and released under a Creative Commons Attribution–Non Commercial – No Derivative Works 3.0 license.
Maybelline execs, you've been warned.